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TapZilla is taking the daily deal model and applying it to discounts on paid mobile apps. 'Each day, TapZilla features a paid iOS app. To get the deal, you click on the 'get App Now' button, which will then prompt TapZilla to ask for your email. The startup will send you an email with a link to the app in the App Store where you can purchase the app and a coupon code. Once you purchase and download the app, you'll be prompted to enter the coupon code once you enter into the App's interface (You can also prompt the App by shaking the phone as well). Once you enter the code, TapZilla will automatically put the $0.99 in the buyer's PayPal account. Users also have the option of accumulating rebate money towards a iTunes gift card.'.